AboutEverythingElse

Elsa Peretti :: photo by Duane Michals :: Vogue, 1974

Elsa Peretti is perhaps the greatest responsible for the contemporary image of Tiffany & Co. Since her first collection for the brand in 1974, the Italian designer has been creating beautiful objects and jewelry that are characterized by an organic simplicity and an unmistakable formal elegance – attributes that have kept her work among the best sellers of the company over the past 40 years.

Born in Florence in 1940, Elsa revealed her creative, curious and free spirit in a very early age. Daughter of a magnate of the oil industry, while still young she distanced herself from her conservative parents to spend time in Switzerland, and teach Italian and ski. Back in Italy, she graduated in interior design in Rome and, after breaking her engagement, moved to Milan and began working with the architect Dado Torrigiani. In the following year, 1963, she moved to Barcelona and began her career as a model, and plunged into the fascinating world of Catalan artists and architects – in particular Gaudi, a declared influence to her. Fascinated by the sculptural forms, she traveled to Japan and Hong Kong to immerse in Asian art and symbolism; finally, in 1968, she emigrated to the United States and went to live in New York (according to her, the best place to enjoy one’s youth at that time).

When walking the runways for Halston, Sant’ Angelo and De La Renta, Elsa noticed her special interest in the design of jewelry and accessories. With her somewhat rebellious personality, refined esthete perception and proximity to the fashion world, she quickly realized that the language that was emerging in clothing design (characterized by the combination of comfort, practicality and sensuality) should also permeate dressing accessories. Then she began her wax modeling work with abstract, simple and organic shapes inspired by the forms of nature; later, by dipping them in silver, she created beautiful pieces, attractive because of their clean and innovative design and their superb execution. Only 5 years separated her first necklace creation to her contract with Tiffany – and by the time the renowned jewelry brand launched her first collection, all her pieces of work were already sold out.

Elsa Peretti usually says that her work comes from her life. And there is no doubt that every one of her creations reflects her personality and the way she sees the world: her passion for nature, whose shapes she copies and then reinvents; her tireless curiosity, that moves her in search of various materials and production processes; her devotion to craftsmanship, that makes each creation the result of hard and investigative manual work; and her eternal rebellion that keeps the flame of questioning alive in her.

Even today, there is no model more perfect for Elsa Peretti’s creations than herself. Style (which, according to the designer herself, does not go with excesses), beauty, simplicity, competence, elegance and personality – to see, wear, admire and learn.

To learn more: http://elsaperettidesign.blogspot.com.br

La Parisienne :: Inès de la Fressange et Sophie Gachet :: Ed. Flammarion :: 2010

Since its launch in 2010, much has been said about the book by Inès de la Fressange and Sophie Gachet. In fact, this is a great book: the text is full of humor, grace and vivacity; the illustrations (made by Inès herself) convey the same attributes, with some delicacy and even a bit of irony on herself; the photos (by Sophie and Inès) reveal a particular and unpretentious look on objects and places; and the information… well, who would not like to have a list of addresses to the less obvious and best products and services in Paris?

At a closer look, however, the book proves to be much more than a ‘style guide’ – a title not included in the original publication (simply “La Parisienne”), but added to the title in its English version (“Parisian chic: a style guide by Inès de la Fressange”), and also adopted in the Portuguese version (“A Parisiense: o guia de estilo de Inès de la Fressange”).

The term ‘guide’ implies in a work with rules and instructions that, if followed, are able to ensure the success of a certain project or attitude. But the notion that there is a formula, a recipe for being ‘chic’ (!) or to have ‘style’ is diametrically opposed to the thought that develops throughout the book – and it becomes clear right at its very beginning: “You need to learn to take liberties with the categorical statements… Some rules were made to be broken… Do you like orange dress with yellow shoes? Go ahead, people will follow you eventually!”

I believe that the great merit of the book is, in fact, to stimulate reflection and understanding on ourselves, and to value individual expression – whether in dressing, living or consuming. To read something like: “(The Parisian) is not one to spend all her salary in a must-have. First because she has no money, and second because she believes she is as talented as a stylist: why overpay for an outfit that she could have imagined herself?” is far more instructive than getting to know Inès’ particular view on how to match shoes and dresses.

Or this: “Why think that it is absolutely necessary to pay millions to have art at home? Have your children’s favorite drawings framed… Acrylic magnetic frames will transform any piece of paper you value, even a message scribbled on a napkin… “Is it really important to know where the acrylic magnetic paintings are from? No, what is relevant is the notion that each individual decides what they want to frame – that which is most valuable.

To have style is to know yourself and be clear about your preferences; it is to know what gives you pleasure, what coexists in harmony with your way of moving, thinking, acting, and living. And make each choice, consequently, an expression of individuality. To have style is to be aware of one’s uniqueness – and enjoy this condition with joy and pleasure.

leia mais

Issey Miyake by Irving Penn :: 1990

The American Irving Penn was one of the key people in building the image of Western women in the second half of the twentieth century. He joined Vogue in the late 1940s through Alexander Liberman (his job was to “come up with ideas for the covers”), and eventually established himself as a talented creator of fashion images, full of glamour and sensuality to which the post-war American society aspired.

While on the one hand his near aristocratic view privileged poses of rigid formalism – which made reference to photos of previous decades – on the other hand the minimalism and the plainness perceived in his images showed, undoubtedly, the innovative nature of his work. Even when fashion itself was built on excesses, the sensitive eye of Penn filtered out the superfluous, and the resulting images were always of great elegance and sophisticated simplicity.

Born in Hiroshima seven years before the city was destroyed by war, Issey Miyake is undoubtedly one of the most creative clothing designers of the last century. Far beyond the “Japanese designer” label usually assigned by the international press, Miyake was never restricted to national identity, and always sought balance between tradition and innovation to create universal designs. “I do not create to express my ego or personality, but rather to get answers to those who are wondering about our era and how we should live it.”

From a simple and minimalist concept – “making clothes from a piece of cloth” – Miyake’s work is a result from the old principle of mixing a three-dimensional figure with two-dimensional material by means of folding. By combining Japanese fabric with western patterns, new technology and functionality, his “less is more” concept builds forms which are architecturally simple, elegant and of exquisite beauty.
For over 20 years, between 1975 and 1998, Irving Penn portrayed Issey Miyake’s work. The merger of these two artists from such diverse cultural backgrounds was registered in 1999 in the wonderful book “Irving Penn regards the works of Issey Miyake”, by Midori Kitamura and Mark Holborn, which will be the subject of an exhibition at 21-21 Design Sight in Tokyo, Japan, starting in September.

This union, which at first seemed unusual, has produced hundreds of stunning images, in that their work turned out to be a mirror to each other’s work. Under Penn’s influence, the models’ poses turned Miyake’s clothes into true sculptures, portraying scenes that look more like fragments of dance moves; Miyake, in turn, gave Penn a chance to exercise his formal rigor with textures, shapes and masks from another culture. And the union of these two “masters of reduction,” as defined by Holborn in the foreword of the book, yielded images of a dry, sharp and accurate nature, which offer no room for anything beyond the essentials. The result of this beautiful partnership, which Miyake poetically called “silent understanding”, proves that the concepts of beauty and elegance can indeed be universal – and can gently touch the most unique souls throughout eternity.

Photo :: Gabrielle Chanel

Almost 100 years after her first creations, Chanel is still revered in the fashion world – and outside as well. In an era when products, thoughts and relationships are increasingly ephemeral, one should wonder why such a long stay.

Freeing the woman from rigid attires at the end of the nineteenth century (which favored ostentation at the expense of comfort), Chanel reproduced, on an industrial scale, her own image – a distinctive image in absolute harmony with her personality and the historical moment in which she lived. And here lies the secret of her stay in the collective imagination for so long: we are not fascinated by her clothes, necklaces or perfumes – we are fascinated by her identity both strong and unique, which is revealed to us through the objects she used and (re)produced.

Some say that the intensity of Chanel’s presence annulled those of her rivals. It doesn’t seem to me, however, that this fascination came from the objects she chose to wear… On the contrary, such objects were personal and conscious choices, result of the intensity of her thinking – and of the understanding that, also by dressing, she expressed her own identity.

Ironically, the industrial production of a unique personal style has become a paradox – to the point when Chanel herself stated: “I am no longer what I once was: I must be what I have become.” The desire for a socially recognized and valued image combined with the lack of knowledge and reflection on oneself make thousands of people seek in bags, shoes and clothes the ability to grant them personality and identity, in a total reversal of roles.

As I once wrote in the text ‘About dressing’ (Jan, 2011), beauty lies in being and perceiving ourselves as unique. Beautiful, therefore, is not to own Chanel – beautiful is to be Chanel.